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The marketing mix includes all activities normally associated with marketing. These are often known as marketing mix 7ps :
Product: find the right product or combination of products for this market ( through research, design and development);
Price: decide the most cost effective price marketing mix 7ps, taking into account competition and demand ;
Location: making the product available when and where needed ;
Promotion: persuade customers to buy the product with the appropriate media;
Positioning: how you are perceived and thought to their customers is the key factor for success in a competitive market. Attribution theory says marketing mix 7ps that most customers think of you in terms of a single attribute , either positive or negative.
Packing: refers to how your product or service would be marketing mix 7ps.
people refer to staff and suppliers who work for your company, including you.
Marketing mix 7ps product . Branding and packaging are two aspects of the marketing strategies that consumers rarely notice but serve to differentiate products , which may in fact be very similar . Branding agencies specialize in the evaluation of the product name marketing mix 7ps, brand image the company wants to project to the consumer ( perhaps your high-tech and welcoming nature , its price advantage, or similar) and find the best name for him. A good brand should be memorable and appropriate , marketing mix 7ps should not be unpleasant connotation and hay pronounceable in any language or culture reference in which the product is sold . Successful brands are often the most important asset a company can have marketing mix 7ps} as consumers often pa and many more for a brand that has a good reputation . Since it is very difficult , long and expensive n create new successful brands , companies often faster and cheaper have to take control of the companies whose finances can not be in great shape, but whose products are well known by consumers marketing mix 7ps.
Packaging The packaging of a product is sold is determined by several factors that best protects the characteristics of the product, which is perceived by consumers as being practical or attractive, what is the best size of the package, c is a product, how the product can be made to look different from your competitors.
Marketing mix 7ps price . Good marketing to a product on the market at a competitive price (which in line with what competitors are charging ), but still profitable. The final price depends not only on the costs of production and marketing , but also in the overall strategy of the company : there are many reasons to choose a marketing mix 7ps prize instead.
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